Senior Value Manager – Loyalty & Targeted Promotions (Melbourne or Sydney)
- Sportsbet
- Australia, Multiple Locations
- Mar 6, 2023
Job Description:
Overview
Be a part of the Value team here at Sportsbet who are responsible for creating and managing the promotions / offers we send to customers to increase the excitement of their betting experience. The value we send has a direct impact on business performance, so not only do we get to come up with the ideas for new offers, we also get to measure their performance and learn how successful they are at driving commercial outcomes.
About us
Sportsbet's purpose is to bring excitement to life for its customers and we do this by over-delivering on excitement through serious fun, disrupting the status quo and living our values. We’re a flexible, progressive, open-minded, and inclusive employer with over 7,000 cool, clever and curious people around the world. As part of the Flutter Group, we’re a global player, but in Melbourne, Sydney and Darwin we’re tight knit, with 1,000 of us bringing excitement to life every day.
Our commitment to responsible gambling is genuine and demonstrated through the wide range of responsible gambling initiatives and tools – take a look:
https://responsiblegambling.sportsbet.com.au/hc/en-us
About the role
Reporting into the Head of Promotions, the successful candidate will have accountability for the development, planning and execution of targeted offers for our mass customers. You will be responsible for managing the Mass budget, and will make decisions on how to allocate this spend across different customer segments and different offers to maximise business performance whilst optimising spend.
To be successfully, you will need to collaborate across multiple business functions, including R&T, CRM, Finance, Research & Analytics.
Key responsibilities include:
- Build and communicate promotional plans with key stakeholders across the business
- Manage the budgeting and forecasting of all targeted mass promotions and offers
- Responsible for a budget of >$300M
- Partner with other teams to expand, implement and improve our promotional mechanics
- Report on weekly budget performance and provide insights into commercial performance across the broader business.
- Work with analytics functions to determine how to optimise budget across customer segments within Mass
- Manage the ‘Target vs Control’ Test & Learn roadmap for all promotions / offers sent to Mass customers
About You
We’re looking for someone with a customer first attitude who constantly strives to improve customers’ experience as well as:
- High level of comfort with data / numbers and analytics
- Innate curiosity with numbers
- Strong commercial acumen with excellent stakeholder management (all the way to C suite)
- Ability to influence within a fast paced environment
- A passion for sport and racing and understanding our customer mentality
The Perks
We work hard and play hard, so along with a very competitive salary and generous performance-based bonus, we will also provide you with:
- 25 days annual leave (a whole extra week of holidays!)
- Genuine flexible working policy with a $500 work from home office allowance
- Best in class Parental Leave program with 6 months paid leave for Primary Carers and Circle In membership
- Discounted gym memberships, free breakfast and loads of event and conference tickets
- TV screens in the office constantly playing live sports, matches and races
- Weekly concierge service including free massages and manicure/nail appointments
- Daily fresh fruit, sparkling water and Kombucha on tap FREE in the office (did we mention we have a bar fridge for Thursday night drinks!?)
- Access to Headspace App and an employee assist program
- Free merch including t-shirts, lanyards, note pads and much more!
- Tailored career development programs, as well as a commitment to developing Thought Leader and Specialist Talent programs
We’re a flexible, progressive, open-minded, and inclusive employer who welcomes you for who you are, as you are- that’s why we assess behaviours, learning agility and expertise to ensure all types of experiences are considered for our roles.
Be sure to check out our [email protected] Instagram page, Sportsbet LinkedIn page as well our careers website for more information and insight into our culture. We encourage you to apply as soon as possible as we review candidates within 1-2 weeks of advertising.
Ready to bring excitement to life? Apply now